Must have marketing experience Must done Respiratory portfolio before Prefer SG basing candidates now Responsibilities Marketing Strategy and Execution To be conversant in the outcome-based Marketing EDGE tools/process To develop and implement strategic marketing plans for assigned brands To be astute in identifying key customers / stakeholders and in formulating segmentspecific activation strategies To closely collaborate with Sales, Medical, Regulatory, Supply Chain, Alliance Management to ensure timely launches/commercialization. To develop and execute an effective PR and communications strategy for regional brands to internal stakeholders, healthcare professionals, patients and consumers. To develop the right marketing / promotion mix and design the right resources allocations in achieving short-term and long-term top-line and bottom-line targets To set relevant Key Performance Indicators and monitor brand performance; Commercial Operation To partner with Sales in driving the integration between Marketing Edge and Sales Edge To practice Sales Force Effectiveness (SFE) principles in supporting Call Plan development and sales force training Portfolio Design and Product Life Cycle Management To design the strategic portfolio and product life cycle management plan To be able to identify and assess ideas/opportunities for new products and/or line extensions in related therapeutic areas To possess in-depth knowledge of assigned product(s) and therapeutic areas, including disease characteristics and clinical studies Requirements University degree in Pharmacy/Science, preferably combined with an MBA from a recognized international institution 6+ years working experience in a Pharmaceutical MNC. At least 2-3 years prior experience in RX product marketing Minimum 3 years of experience in product management on a local or regional capacity Prior experience in allergy and respiratory categories is a must, cardiology being a good to have Please contact Kelvin Pang at +65 6950 0364 or
[email protected] for a confidential discussion EA License no: 16S8066 | Registration no: R1325516 Only successful candidates will be notified.