Company Description Blue 449 (www.blue449.com), the Open Source Media Agency is one of the five brands of Publicis Media. Its open source philosophy means operating at the intersection of media, ideas, data and technology to deliver inventive, collective progress for their clients. Its Blue Collective, like-minded individuals and organizations from across the globe, provide additional expertise and inspiration as do the global practices of Publicis Media. Led by Andras Vigh, Global Brand President, Blue 449 operates in 14 markets, 22 offices and will expand further during 2017. It employs over 1200 employees. We are one agency, many territories, no boundaries. Twitter @blue_449
Job Description Blue 449 is looking for a strong leader to partner with a large client as we collectively push into the digital future. Our main client has been elevated to oversee all advertising and as a consequence media has a firm seat in driving forward the marketing agenda.
This digital leadership position will not only contribute to our solid client relationship that has evolved over 5 years, it will also be instrumental in shaping the agency culture as we grow our partnership with Blue449.
This position report into an EVP of Digital and manage a full digital media planning team. We are looking for a hard-working and talented individual with an established background of success in the digital marketing field.
Responsibilities: Media Competencies
Oversee a portfolio of digital media clients, with a focus on strategic vision, team management, process refinement, and financial administration
Manage all projects to ensure the highest level of quality assurance, performance and innovation
Oversee/Develop DR and Brand strategies that drive client KPIncluding Cost-Per-Acquisition, Unaided Awareness, Intent, Linkage, etc
Help clients orchestrate and leverage all available digital platforms including display, video, mobile, social and search to drive measurable results
Steward client interest in the areas of tracking and delivering measurable results and analytics, market knowledge, and audience insights
Promote when appropriate, the use of other agency services - research, technology, creative, etc. - in executing the media campaigns and cohesive programs
Stay well versed of new technologies and trends in order to apply strategically to clientusiness as well as proactively construct business building ideas
Relationship Development
Financial Competencies
Leadership & Management Competencies
Keep other agency departments informed about the digital media work produced for clients and best practices
Liaise with high-level brand representatives including VPs and CMOs
Enforce established agency policies and procedures; work continually
Assist in new business efforts as needed
Embody Blue 449alues and cultivate them among the team
Provide leadership/motivation and convey the vision and values of the agency to media staff
Critiques, conducts reviews, performance evaluation of media team to ensure that effective, efficient and profitable staff operations are maintained; working closely with Associate Media Directors and other assigned staff to provide mentorship and guidance to the team
Serve as point of escalation for client issues and concerns
Qualifications Requirements: Bacheloregree
10+ years digital media across all platforms: display, search, mobile
Proven track record of flawlessly managing issues, teams and clients
Desired Characteristics Outstanding attention to detail and organizational abilities, ability to troubleshoot and provide feedback, guidance and solutions
Ability to prioritize and organize issues/projects for self and entire team
Ability to manage large project with exceptional project management skills
Excellent communication skills and ability to effectively and diplomatically manage client relations and expectations
Additional Information http://www.blue449.com/
