Our client, a national telecommunications company, headquartered in Orange County, NY, is seeking an innovative Vice President of Digital Marketing/ E-Commerce to join their dynamic organization. As the VP of Digital Marketing/ E-Commerce, you will be responsible for developing and executing marketing strategies to increase sales volume through the e-commerce channel, as well as other national sales channels.
What youdo as the Vice President Digital Marketing/ E-Commerce:
- Develop and execute digital sales and marketing strategy
- Manage budget for digital marketing, including search, display, pre-roll, and future tactics to drive leads to website or inbound call center
- Manage e-commerce channel to improve total volume sold, while managing down cost per sale
- Monitor and evaluate success of e-commerce initiatives
- Support retail sales initiatives for over 100 retail locations
- Collaborate with a cross-functional team, including Regional Sales, Corporate Marketing, and Call Center Operations to ensure a consistent marketing strategy and enhanced customer experience
- Perform additional related duties as assigned
This is a full time, direct hire position that will give you the opportunity to devise inventive sales and marketing strategies, motivate a creative team, and partner with cross-functional departments to implement initiatives and achieve sales goals. You will be afforded a generous benefits package that can be designed to fit your needs.
Requirements of the Vice President Digital Marketing/ E-Commerce :
- 10+ years of managerial marketing/ sales experience
- Bachelors degree or equivalent; Masters degree preferred
- Strong background in digital marketing and e-commerce. Must have experience successfully managing metrics for a business-to-consumer (B2C) website
- Strong ability to organize, plan, lead, motivate, and control marketing and sales performance
- Ability to work with cross-departmental management
