Position Overview The Vice President of Marketing is responsible for directing the marketing function and collaborating with senior corporate management in developing and executing marketing and sales plans, corporate brand management and health economics strategies for a growing manufacturer of advanced wound care products to meet the companyinancial and strategic goals.
Primary Responsibilities - Develop and manage pricing strategies and budgets and monitor expenditures for internal and external resources.
- Manage the Product Brand Management team and oversee product marketing, assessment of existing and potential markets, evaluation of pricing strategies, telemarketing (if applicable), marketing communications, channel marketing, online marketing, brand management and possibly public relations, product education and contract administration
- Oversee the management of cross product marketing group programs and projects such as graphic design, vendor relations, website development and maintenance, trade shows and sales meetings.
- Collaborate with Product Development, Production and Manufacturing to develop new products or enhance existing products or product lines.
Position Requirements - 15+ years of strategic experience (e.g. sales, marketing) in the medical/healthcare services/suppliers industry including at least 5+ years senior marketing management experience
- Previous experience in a similar senior management role within in the wound care and/or skin substitute industry required
- Ability to communicate to diverse audiences at all levels, senior management, medical directors, clinicians, sales representatives and government agencies
- This position requires approximately 30% travel (primarily domestic)
- Computer Literate: MS Office Suite (Word, Excel, Power Point), Outlook); this position requires strong presentation development skills
Educational Requirements - Bachelors Degree in Health Sciences, Marketing or Business related discipline
Base plus Commission: Total package 300+
Travel: varied
Direct reports: 6
Years of experience: 10
Degree: BA/BS MBA preferred
Location: Metro West Boston
NOTE: This job description is not intended to be all-inclusive and may have been abbreviated or maximized for online or mobile viewing. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Regenerative, Biologics, Tissue
