At Capital Group, how we work is defined by shared values that include absolute integrity, respect and collaboration. But it's more than that. It's smart and highly driven people united in purpose to serve our investors and one another.

Bring your energy and unique perspective to Capital and you'll have the opportunity to grow with us professionally, personally, and financially. You'll be part of a team that genuinely cares about helping you succeed. You'll work alongside talented colleagues, many of whom build long careers while progressing through multiple roles, establishing lifelong friendships and making a difference in our communities. In return for your contributions, you'll receive premier compensation and benefits, and a company-funded retirement plan that ranks among the most generous.

Beginning in 2016, Capital Group has been making significant investments in marketing infrastructure to build on a global marketing team that is strategizing, developing, implementing, and refining the firm's marketing capabilities to connect with individual investors, financial advisors and institutional investors. While enhancing existing marketing channels and partners is mission critical, the primary marketing push will place a heavy emphasis on digital platforms and tools. Best practices and next generation technologies are being incorporated to enhance Capital Group's ability to aggressively accelerate marketing rollout, drastically reduce timelines for achieving traditional marketing KPIs, and ultimately impact the business.

Capital Group seeks to recruit a Vice President, Digital Platforms to build and scale the organization's growth with Advisors. Reporting to the Vice President of Digital, the VP of Digital Platforms will be a seasoned, hands-on digital marketing executive with significant digital, e-commerce, analytics and technology expertise as well as leadership experience. S/he will set the tone and provide strategic leadership in this area. The ideal candidate will bring a sense of urgency to growing our brand awareness and sales growth. The VP of Digital Platforms will have direct accountability for developing the Capital Group's digital activation plan and its execution. S/he will act as an evangelist for digital transformation and help lead change in the way Capital Group serves its customers. S/he will be accountable for delivering significant business value in terms of the firm's growth, digital productivity, and customer experience.

Responsibilities:

• Accountable for setting the product platform strategy, timing and capabilities through a deep understanding of the market opportunity and customer needs
• Define product strategy and maintain roadmap for product
• Engage directly with external partners as well as internal IT partners to ensure platform offers the right capabilities that deliver superior experiences
• Partner with Analytics to create and maintain reporting and Key Performance Indicators (KPI's)
• Transform data to insight and product decisions
• Assess key market factors, including competitive landscape, consumer insights and unmet customer needs as input to innovative products, services and programs to meet the unique needs of users and stakeholders
• Effectively communicate, formally and informally, with company senior management to define strategy, work plans and results of new product initiative
• Change agent - Stay current on digital trends and ensure that products remain relevant
• Strategically assist in the design and delivery of a holistic and consistent user experience

Requirements:

• 10+ years of experience in a digital marketing capacity, with a focus on digital marketing, e-commerce, and acquisition/retention, ideally within a financial services company
• Deep experience in building, launching, and managing technology products
• Strong leadership and project management skills
• Deep passion and fluency in contemporary digital product methodologies (e.g. Agile, rapid prototyping, A/B testing, etc.)
• Track record of developing business cases
• Strong knowledge of Adobe suite preferred
• Entrepreneurial, startup, or high-growth corporate experience a plus

Company Overview:

Founded in 1931, Capital Group is one of the world's largest and most trusted investment management companies and home to the American Funds. We manage more than US$1.39 trillion in assets, and our 7,500 associates make our clients their first priority every day. When we do our job right, millions of investors around the world fulfill their dreams and financial goals, from home ownership and higher education, to a comfortable retirement. Our long-term investment results and outstanding service set us apart from our competitors, while our workplace sets us apart from other employers.

We are an equal opportunity employer, which means we comply with all federal, state and local laws that prohibit discrimination when making all decisions about employment. As equal opportunity employers, our policies prohibit unlawful discrimination on the basis of race, religion, color, national origin, ancestry, sex (including gender and gender identity), pregnancy, childbirth and related medical conditions, age, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, citizenship status, AIDS/HIV status, political activities or affiliations, military or veteran status, status as a victim of domestic violence, assault or stalking or any other characteristic protected by federal, state or local law.