Clinch Healthcare Center located at 390 N. Sweat St., Homerville, GA has an opportunity for a full-time Community Marketing Director. We believe our focus on the overall wellness of our residents and our commitment to making a difference is what sets us apart from others in our industry. At Clinch Healthcare Center you will have the opportunity to work in a caring clinical environment.
Primary responsibilities of this position include:
- Achieves facility census goals and annual budget projections
- Marketing of facility, outside 80% and in house 20% within a 100 mile driving radius of the community
- Ability to analyze marketing data and to develop action item /plans to assist in achieving goals and expectations
- Works with local community leaders / referral sources to generate a positive image and encourage referral activities
- Conducts admission screening of potential patients, determine level of care, services required, equipment needs and insurance coverage, as needed
- Coordinates admissions with appropriate staff
- Maintains knowledge of current federal / state regulations governing Medicare, Medicaid and private insurance company reimbursement
- Participates in the facility quality improvement process by identifying customer service issues and reporting these issues to the NHA
- Conducts tours of facility for prospective residents whether walk-ins or scheduled admissions
Qualifications: - Nursing license preferred and/or 2+ years healthcare experience required
- 2+ years experience in business development preferred
- Knowledge of Medicare/Medicaid/Managed care insurance
- Experience working independently
- One year in Long Term Care preferred
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