JOB SUMMARY The Art Director (AD) is responsible for the generation and execution of creative concepts from design through finished product. Ensure adherence to clientarketing strategies and objectives, meeting deadlines on client projects. Assist Art Supervisor on larger, more complex projects. Work with Senior Copywriter to generate concepts.
ESSENTIAL FUNCTIONS Strategic Thinking
- Understands the creative brief and the role it plays in creative development and Client management
- Understands marketing plans, including objectives and strategies and how success will be measured
- Exhibits solid understanding of marketing discipline
- Incorporates client input into ongoing projects
- Contributes innovative ideas appropriate to the clients marketing strategy
- Develops understanding of audience needs (e.g., physicians, patients, sales reps)
- Develop medical knowledge in therapeutic areas of primary accounts
Execution
- Firm grasp of how jobs move through the agency
- Exhibits strong/active listening skills
- Maintains quality control (proper layout and conceptual execution) throughout all phases of campaign execution
- Approve CAD proofs, press proofs and other supplied services; color break dummies for release with disk
- Able to present concepts and layouts to senior creative team members
- Organizes and communicates thoughts well
- Defends strengths of concepts while remaining open to alternatives and further explorations
- Exhibits decisive problem solving ability
Relationship Management
- Must be able to develop a range of creative executions for each project and effectively collaborate with creative copy teams to ensure the copy supports the concept
- Regularly works with and monitors illustrators, photographers, retouchers, science bureaus, computer design staff, editorial department, audio engineers, film editors, producers, medical directors, marketing strategists, and account executives to ensure highest quality product within specified deadlines
- Communicate with team members at all times regarding deadlines, revisions, quality control and new work
Business Management
- Possesses working knowledge of product challenges in relation to overall market
- Works on multiple projects simultaneously and meet with clients
- Works with copywriter to support creative approaches to communicate the clientessage about the product for both the overall campaign
- Oversees creation of concept roughs for presentation to client
- Provide technical knowledge ensuring timely completion of project
- Solves problems within areas of direct responsibility
- Performs other related duties as required and assigned by supervisor
- Understands how budgets and schedules are developed
- Demonstrates full understanding of Vantage/billing process
Qualifications REQUIREMENTS & QUALIFICATIONS EDUCATION - Bacheloregree in marketing, advertising, communications or related field preferred
SKILLS & TRAINING REQUIREMENTS (licenses, programs, certifications, etc.)
- Must be able to demonstrate effective oral and written communications skills
- Computer proficiency; solid knowledge of design programs
- Ability to work well within a team setting
- Exhibits decisive problem solving ability
EXPERIENCE - Internship in marketing/advertising and/or 1+ year business experience preferred
For U.S. Job Seekers
It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
