Arthur J. Gallagher & Co., one of the world's largest insurance brokerage and risk management services firms, provides a full range of retail and wholesale property/casualty (P/C) brokerage and alternative risk transfer services globally, as well as employee benefit brokerage, consulting and actuarial services. Gallagher also offers claims and information management, risk control consulting and appraisal services to clients around the world. If you're looking for a professional career with an industry leader then you have come to the right place. Wherever your interests lie, we're sure you will agree on one thing: our continued prosperity hinges on our greatest resource --- our people.

Position Summary:

Based out of the Gallagher corporate office, the Director, Content Strategy is responsible for developing a content strategy based on a Gallagherusiness objectives and client needs. This role will oversee content requirements and create content strategy deliverables across channels.

Primary Responsibilities:

· Develop and guide the marketing content strategy for Gallagher.

· Define corporate marketing writing style guidelines across customer audiences and channels.

· Partner with corporate marketing and division marketing leads to understand local content strategies and provide a transparent view into plans and activities globally.

· Create and maintain editorial calendar for digital properties (websites/social/email) and printed materials, including white papers.

· Work with divisions to understand thought leadership content and assess the digital impacts to supporting that content.

· Create and implement a content archiving policy/process to ensure content remains relevant

· Conduct content audits (qualitative analyses of all the content on a network of sites and social media accounts) as well as gap analyses.

· Coordinate with content creators to ensure content is optimized for SEO on digital channels

· Partner with customer acquisition marketing resources to measure impacts and lead generation of digital content initiatives.

· Define the content workflow for projects.

· Develop and maintain a content translation strategy with translators and reviewers from an approved freelance pool.

· Serve as internal expert relative to content marketing best practices, content distribution tactics, customer digital journey mapping and content needs, audience targeting, etc.

· Create best practice policies and processes which will be leveraged by global/division marketing teams.

· Work with internal clients to define customer buying journeys and content impacts to lead nurturing that meet business objectives and maximize ROI.

· Understand, champion and educate organization on content marketing and content distribution strategies Develop and evaluate KPIs to improve our content marketing programs.

Qualifications

Requirements:

· 8+ years marketing experience with a minimum of 4 years of experience managing content marketing programs.

· Proficiency in content marketing, marketing automation and CRM systems.

· Experience working with global teams and content translation tools/processes.

· Bacheloregree required or equivalent combination of experience and education.

· Well-rounded marketing content manager familiar with B2B lead generation (inbound/outbound marketing, demand generation, etc.).

· Ability to define and implement content marketing programs within a marketing/sales cycle

· Excellent communication skills: written, verbal, presentation.

· Proven ability to work with senior business leaders to drive change in the organization.

· Candidate must thrive in a fast paced, iterative, deadline driven environment.

U.S. Eligibility Requirements:

• Interested candidates must submit an application and resume/CV online to be considered

• Must be 18 years of age or older

• Must be willing to submit to a background investigation; any offer of employment is conditioned upon the successful completion of a background investigation

• Must have unrestricted work authorization to work in the United States. For U.S. employment opportunities, Gallagher hires U.S. citizens, permanent residents, asylees, refugees, and temporary residents. Temporary residence does not include those with non-immigrant work authorization (F, J, H or L visas), such as students in practical training status. Exceptions to these requirements will be determined based on shortage of qualified candidates with a particular skill. Gallagher will require proof of work authorization

• Must be willing to execute Gallaghermployee Agreement or Confidentiality and Non-Disclosure Agreement which requires, among other things, post-employment obligations relating to non-solicitation, confidentiality and non-disclosure

Gallagher offers competitive salaries and benefits, including: medical/dental/vision plans, life and accident insurance, 401(K), employee stock purchase plan, educational expense reimbursement, employee assistance program, flexible work hours (availability varies by office and job function) training programs, matching gift program, and more.

Gallagher believes that all persons are entitled to equal employment opportunity and does not discriminate against nor favor any applicant because of race, color, religion, sex, age, veteran status, disability, national origin, or any other legally protected status. Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified applicant with a disability, unless the accommodation would impose an undue hardship on the operation of our business.