AH is a professional services firm that specializes in helping non-profit organizations achieve their mission, create value, and advance their causes, industries, and professions. We have four main divisions within AH - a full-service Association Management Company; a Marketing and Communications Agency (MarCom); a Meetings & Events Management Team; and a division that focuses on other custom solutions such as strategic planning, website builds, database integrations, accounting services, staff recruitment, credentialing management, public affairs and lobbying, and growing non-dues revenue.
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Our Mission AH, advances organizations to greatness. Our client partners achieve measurable success in 4 key areas: multi-dimensional growth, engaged and disciplined leadership, intelligent use of technology, and an unwavering commitment to mission.
Our Vision To be the most innovative and trusted management partner to our client organizations.
APPLICATION INSTRUCTIONS
In order to be considered for this position, the online application must be submitted, along with an updated resume. All applicable fields on the application are required, including full employment and salary history.
Position Summary: Founded in 1968, the is a professional, international nursing society of more than 5,000 health care professionals who are experts in the care of patients with wound, ostomy, and incontinence.
In our search for a WOCN Marketing and Public Relations Director, we are seeking a versatile individual who is comfortable working across all areas of the marketing mix. The ideal candidate will have experience in developing and managing the execution of strategic marketing plans across multiple functional areas. This position reports to the Chief Staff Officer and manages the Marketing Coordinator.
Qualifications: - Significant project management experience
- Excellent communications skills
- The ability to achieve consensus among diverse groups of stakeholders
- Considerable business acumen
- Strong attention to detail
- Broad knowledge of marketing practices with significant digital experience
- Comfortable working with technology
- The ability to translate marketing/business/technical concepts into language that can be understood by non-experts
- Experience with academic publishing a plus but not required
- Vendor management skills
Education: - Bachelor's degree in Marketing, Communications, Business, English, or another related area
- 6-8 years' marketing experience with a professional membership society in nursing, allied health, medical, and/or scientific areas
Specific Responsibilities for WOCN not previously mentioned:
- Develop growth-focused marketing plans for both the organization and its individual functional areas (e.g., Annual Conference, membership, educational programs, publications)
- Oversee the execution of all marketing activities to ensure that best practices are utilized in all marketing efforts
- Manage and develop the organization's Marketing Coordinator
- Stay up-to-date on marketing trends and ensure that the Society's branding and marketing efforts remain current
- Analyze campaign outcomes and make recommendations for improvement
- Participate in and sometimes manage the new product development process
- Conduct market research studies to determine the feasibility and market need for new products; share results and make recommendations to staff, Board of Directors, and other volunteer leaders.
- Work closely with the Chief Staff Officer on corporate partnership initiatives and the identification of new revenue streams
- Oversee the creation of all marketing collateral
- Manage and execute on a variety of special projects as needed
- Serve as the point of contact for all media relations
- Manage vendor relationships to ensure quality deliverables (e.g., graphic design, videography)
- Other responsibilities, as assigned
BENEFITS Benefits include, but are not limited to:
- Medical, Dental, and Vision
- Voluntary Life Insurance - Employee Paid
- AFLAC available
- Paid holidays and Paid Time Off (PTO) accrual, including Early Out Fridays during the summer months
- 401k
- Basic life insurance, short term, and long-term disability
Other Benefits of Working at AH:
- Named Best Place to Work by Philadelphia Business Journal 7 Times - based on a survey conducted of our employees
- Industry Leader - Most credentialed AMC, and the first AMC to be Customer Service Certified by the Customer Service Institute of America
- Flex Schedules
- On-site fitness center, open 24/7
- Gym reimbursement program
- Tuition reimbursement program
- Training and Development opportunities