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Posting Details Posting Details Job Title Student: Marketing Manager
Requisition Number SE01735
Department Name 3J5SE: Student Employment
Work Location Lexington, KY
On Campus/Off Campus Off Campus
Salary Range $15.00+ / Hour (DOE)
Type of Position Student
Position Time Status Full-Time
Preferred Education/Experience
PREFERRED Skills, Knowledge, and Abilities :
Preferred experience with a digital camera/video and editing capabilities.
Adobe PhotoShop experience a major plus. Video editing a plus.
Prior automotive experience or a love for automobiles is a major plus.
Hours per Week
40 Hours / Week
Job Summary YOU MUST BE A CURRENT UNIVERSITY OF KY STUDENT TO APPLY FOR THIS POSITION:
Marketing Manager ll be required to create, manage & track both digital and traditional media marketing campaigns for the sale & service of used cars. This will include taking professional style pictures of inventory, writing appropriate and compelling ad copy and properly merchandising inventory via digital avenues.
You will be responsible for the creation of marketing campaigns and sales campaigns and managing costs to budget for the most effective return on marketing spend.
Skills / Knowledge / Abilities
REQUIRED Skills, Knowledge, and Abilities :
Ability to produce, distribute & monitor creative and compelling ads to drive customer traffic via online & store front.
Must be creative and able to understand the end goal and back into a marketing plan to achieve said goal.
Must be a go-getter, self starter and ambitious.
Must be able to work independently with little supervision.
Must be detailed oriented.
