No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You'll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, Robinsons, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

Come join us to live well, work better, and be the best.

Job Title: Regional WEB SPECIALIST

Reports to: Regional Marketing Communications Manager

Location: IKEA Dubai

JOB PURPOSE:

Responsible for applying knowledge of communication and digital media to communicate the IKEA offer to the market in ways that will establish IKEA as the leader in life at home and to be the first choice for home furnishings in all core areas of the home, through IKEA.com.

The role will be responsible for merging IKEA.com global solutions, together with our country business priorities, knowledge of the national and local market, competition, and peoples’ life at home to achieve the optimum result.

KEY ACCOUNTABILITIES:

IKEA CONCEPT

• I take the IKEA website shopping and planning tools developed by the global website team and work with my customer relations colleagues and our other functions to implement the global solutions in the most effective and efficient way possible to meet our regions needs.
• I am responsible for, and I actively support the IKEA Concept and global communication and media strategy. (Oversee translation and localization of relevant content on the IKEA retail website (IRW)
• I give feedback on effectiveness and communicate new needs to the global team in order to support future development of the IKEA website.

CUSTOMER

• I work with the country marketing team to ensure we use IKEA.com as an effective communication channel to promote our home
• furnishing competence to the widest possible consumer market. Expanding customer base, increase repeat business and customer loyalty.
• Ensuring that the main pages of the site (home pages, other top-visited pages) are regularly updated (main focus on price and product changes) and that the site always offers something new to visitors ensuring the national and local content of the IKEA website in our country meets the needs of our customers
• Responsible for ensuring all content and functionality on the IKEA website is implemented according to the agreed time plan, used in the best way in my country
• I work with my country customer relations team and with input from the global web team to develop the IKEA website as an integral part of the easy buying process, making it an effective tool for customers to plan their home and store visits and make purchases with us.
• I work with the market research team to carry out targeted research to help us better understand how customers and consumers are using digital media and identify emerging trends. I update the global web team so we can anticipate future needs and develop the IKEA website accordingly to meet these.
• I Work with relevant research material and use these as KPI’s for website performance , Compiling , Analyzing and reporting website usage statistics as well as Customer database collection , segregation and reporting
• I Work together with other countries to contribute to the development of routines for a more efficient: Cooperation between countries, exchanging locally produced content and adapting content received from other countries to local requirements
• I act as a the main responsible for website and related tools- Collecting and controlling information, Adding and editing content to the site, Controlling and entering on-line work produced by external suppliers and Ensuring that all production and updating deadlines are met within fixed budget
• I work together with the store marketing team to provide guidance of in-store marketing digital solutions.

PROJECTS

• Work with IT development resources to integrate CRM with other applications within the organization and Play secondary role in enhancing CRM capabilities and CRM reports

Coordinate with IKEA IT for technical releases (February, May and November) each year. The releases will include all platform upgrades and implementation projects that has have a technical dependency. Prior to every new release, a three-month period of code consolidation, testing and quality assurance will be carried out to avoid interruptions in service and to secure the quality of all new functions.

JOB CONTEXT:

The Job Holder must all possess the skills required to organise and plan a complicated cross border Service Office. This includes and not limited to challenging current ways of working, influencing senior leaders within the team, to continuously improve service office operational functionality.

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Minimum Qualifications and Knowledge:

• Experience of working on website development and the optimisation of online media
• Experience of digital media communication and marketing techniques

• Has worked with Illustrator, In design, HTML, Flash, Paint shop pro and Photoshop previously
• Has worked with Navision previously
• Background in Microsoft CRM
• Has worked with Reporting tools- especially OMNITURE reporting & configuration

Minimum Experience:

• 3 to 5 years in a similar role.
• Ability to evaluate creative solutions, based on IKEA values and the IKEA visual and copy identity, and give clear feedback to my team and external agencies.
• Experience of using knowledge of consumer behaviour to develop effective communication

Job-Specific Skills:

• Experience of setting and implementing plans, setting budgets and following up goals
• Ability to prioritise and organise own work and that of others in order to make the most efficient use of time available
• Ability to engage a receiver and create passion for your plans

Behavioural Competencies :

Interpersonal Skills, Business Acumen, Problem Solving, Confident, Leadership Skills and Strategic Thinking.

REF - DS

We're here to provide excellent service but a little help from you can ensure a five-star candidate experience from start to finish.

Before you click “apply”: Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.

As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.