Digital Marketing Manager - Lead Generation

Dubai

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Description

The Digital Marketing Manager - Lead Generation will be responsible for the following:

Provide lead generation and campaign support for sales team
Identify, qualify and provide go to market strategies for new markets
Lead the creation of targeted lead lists for both the new business and key account management teams
Manage creative, ad, and landing page testing schedule to drive improved campaign result
Create, manage, and execute marketing strategies across channels that drive customer acquisition based on strategically targeted audiences and messaging
Manage the strategic optimisation and day-to-day aspects of the company's paid channels including SEM, display, affiliate, and paid social
Own all lead acquisition metrics including budgeting, CPL/CPA, and conversion metrics
Monitor real-time data to support the day to day optimisation's of digital marketing channels
Manage the strategy and development of content and audience building and targeting

The Successful Applicant

The Digital Marketing Manager - Lead Generation Should have the following:

Experienced in marketing automation software such as Bronto, Hubspot or Marketo
A track record of delivering sales growth through marketing initiatives in a B2B setting
At least 5 years relevant experience
Based in the UAE (Dubai preferably)

What's on Offer

Competitive Package

Contact:

Margarita Mitsinga

Quote job ref: 26132

0097147090306