We invite you to be part of Bahi Ajman Palace Hotel - managed by HMH. Set on a private beach offering captivating views of the Arabian Gulf, this alluring hideaway is a heritage resort with a modern spirit. For our 5-star lifestyle resort, we are recruiting a Marketing Manager.
The Role - To ensure content (visual artwork, descriptions) of online channels is always accurate and compliant to identity guidelines:
+ Hotel website www.BahiAjmanPalace.com
+ Social media sites such as Facebook, Twitter, LinkedIn, etc.
+ Third party websites
- To be responsible for the hotel’s communication to the public and media including
+ News release writing and distribution
+ Press trips, visits and site inspections with the media
+ Relationship management with media partners
- To develop and implement identity guidelines (CI/VIM)
- To ensure the contents like photography and descriptions of off- and online vehicles remain accurate and brand compliant.
- To be responsible for driving local marketing and online distribution solutions that will improve bookings and online revenues.
- To have a strong technical knowledge of Social Media including the usage of Facebook and Twitter.
- To lead and develop the hotel's online and technological tools.
- To plan, develop, test and document online applications.
- To plan, buy and coordinate advertisement to promote all facets of Bahi Ajman Palace
- To track media coverage and reviews of the hotel in a professional and transparent manner
- To copyright all on- and offline communication of the hotel such as advertising, press releases, collateral and websites
- To actively drive incremental revenue through creative promotions.
- To identify and evaluate new third party website opportunities to increase Internet production and drive online market share.
- To increase online booking patterns by analysing factors such as demographics, Geographic’s, search words used, search engines utilized, as well as tracking production through on-line channels.
- To support Sales team with the third party websites, and to optimize placement, production, promotions and pricing.
- To evaluate the distribution channel performance (costs, commissions, number of reservations, revenue0 and potential reasons for this performance.
- To work with the Business development team to implement sales initiatives to stimulate new leads.
Requirements - Middle East experience ideally in U.A.E. preferably in a luxury resort.
- Bachelor’s Degree in E-Commerce / Marketing & Sales / Business or related field
- Extraordinary communication and presentation skills, both verbal and written
- English is a must, both written and verbal, other languages such as Arabic or Russian would be of advantage
- Copyrighting skills in English, other languages such as Arabic or Russian would be of advantage
- Must possess computer skills, but not limited to MS-Office, Opera or marketing and sales program.
- Previously worked within an international hotel group in the luxury segment.
- Understanding of online business is a must.
IS THIS YOU?
- Ambitious, dynamic, self-motivated.
- Result oriented, innovative, creative and a trendsetter
- Planning & organization
