We are working with an international brand based in Dubai and they are seeking for a driven and savvy Digital Marketing Director to join their team.
The role: - Drive change and lead growth, and ensure that regional digital marketing team continues to put the customer at the heart of everything we do, and help to grow the team as the one stop digital marketing agency for the business specific to the MENA region.
- You will work closely with the wider Marcomms and product marketing teams, Information Technology team, international counterparts and other stakeholders. You will also involve vendor and stakeholder management with third party agencies including agencies focused on content, SEM and SEO optimisation.
- This role is varied with a strong emphasis on multi-tasking, and deploying as much industry best practice digital marketing as possible to support the key business objectives. This includes content marketing, CRM, social media engagement and activation, SEM, SEO, website development projects, intranet content management and execution, campaigns and lead generation management.
The Role: - Develop strategy to drive digital marketing in the region and execute activities with team and subsidiaries and responsible for business performance. (leads & units sold)
- Ensure collaborative efforts with operations and business units to align results with business objectives
- Manage the regional digital marketing team
- Automated marketing - implementation and optimisation in the operation
- Optimize working process among the region and knowledge transfer in operations
- Lead and Manage the Regional Digital Marketing Center to develop compelling digital platforms, programs, and campaigns
- Develop the Digital Transformation roadmap, and execute against that plan
- Providing oversight and guidance to the team in executing these programs effectively
- Managing efficient operations of the team, including accurate and timely lead generation KPI reporting, managing resourcing, capacity and effective utilization of all team members, managing the new business pipeline, and ensuring administrative and operational excellence from the team.
- Be the subject matter expert for Analytics, UX, Social
- Evangelize digital adoption among the different Business Units
- Responsible for global social escalation framework
REQUIREMENTS Requirements: - Min 12 years of experience in digital, with a breadth of knowledge in Web Operations, Platform Management, Lead Generation, Owned, Search, Social, eCommerce etc
- Technical digital competencies including product development, program management, mobile cloud and user analytics and strategic planning
- Experience in planning and executing successful digital marketing strategies and campaigns
- Strong knowledge of online marketing tools
- Hands on experience with SEO/SEM, Google Analytics and CRM softwares
- Strong team management and communication (written and verbal) skills (4 Years of people management)
ABOUT THE COMPANY Right Calibre Executive Search is your partner in recruitment. We firmly believe that Human Resources is the most important and everlasting asset for any organization. We are a young, vibrant and fast growing company with a Head Quarter in UAE. With the number of years in recruitment we have developed a strong network of top professionals. We provide comprehensive search services for clients and candidates on a regional /local and International level for leading organizations across all industries. At Right Calibre Executive Search, we build partnerships with Clients and Candidates based on Trust, Passion, Innovation and Excellence. Our success is our people and our mission is delivering excellence to individuals, businesses and companies.
Right Calibre is an agency that understands that great employees are the key to business success. We pride ourselves on sourcing high calibre permanent staff in every industry and being the best recruitment agency in the area. Our dedicated consultants have a wealth of experience in recruitment for most industries and are able to source the right candidate for your business, from entry-level to upper management. Right Calibre Executive Search has fast become the agency of choice for employers and employees seeking only the best.
