VK Transformation is a marketing, sales & services management consulting firm specializes in digital transformation. We exist to help our clients accelerate marketing and sales transformation to drive revenue growth and stay ahead of the curve. Our clients span from high growth start-ups through to SMEs and large enterprises across many industries including Legal Tech, Luxury Brand, Cloud Communication, Healthcare, Retail, Higher Learning, Digital Marketing, Professional Services etc.
In this hyper-connected, highly competitive and data-driven environment, our customers’ buying process and expectations from sales professionals have changed. Business owners, business and sales leaders are looking for ways to respond and adapt to the change. We partner closely with our clients who engage us to help them unlock opportunities and address their business challenges using our consulting framework: Discover, Design, Deploy and Measure Impact.
What sets us apart is our systematic diagnostic & evaluation evidence-based approach to discover key drivers of sales revenue performance and the root cause of what’s hindering & enabling our clients’ current performance. Our innovative solutions are tailored to meet our clients’ specific requirements and our consultants possess actual business and market experiences of which they will be able to share “real world” best practices and engage well with the delegates.
For more information, please visit www.vktransformation.com
Job Description About the Role We are looking for talents who are passionate to be part of a 3-year-old management consulting startup. He or she will have the opportunity to work closely with the Founder to expand the practice and help businesses to navigate through the complexities and uncertainties business environment.
What You Will Learn The Digital Marketing Consultant will experience exponential learning curve if he or she can thrive in a fast-paced and ambiguous nature of a consulting practice startup. There will be opportunities for him or her to work on different projects and enjoy the excitement of analytical problem-solving, critical thinking & innovation across Asia Pacific region.
Duties and responsibilities: - Work closely with the team to develop digital marketing strategies and plans for the firm and projects. This includes digital, social, content management and online lead generation strategies.
- Conduct market research and benchmarks to provide insights into the market conditions, consumer behavioural, customer insights, customer segmentation, pricing, competition landscape for target markets for a variety of clients across multiple industries to uncover new opportunities.
- Design performance marketing strategy to drive customer acquisition in the most cost-effective way and improve CPA & ROI for the firm and projects
- Execute digital marketing campaigns across relevant platforms.
- Monitor and optimize digital marketing campaigns to maximize engagement and ROI.
- Establish KPIs for measuring digital marketing impact and make recommendations to improve results.
- Perform in-depth analysis and draw insights to optimize spend and performance across multiple channels and customer touchpoints.
- Build dashboards, reporting, and models for the marketing funnel. Communicate weekly qualitative and quantitative reports on digital marketing performance and drive actional insights for future efforts.
The successful candidate should possess the following qualification and qualities:
- Undergoing a Bachelor’s degree in Business, Marketing, Economics (majoring in Marketing) at 3rd or 4th year or a Master’s program.
- Singaporeans or Singapore PRs are encouraged to apply.
- Experience in B2B or B2C marketing, planning and customer engagement is preferred.
- High proficiency in Word, Excel and PowerPoint.
- Strong analytical and quantitative abilities with excellent written and verbal communication skills, preferably the ability to develop and deliver consulting presentations. Fluency in English and Chinese are mandatory.
- Digital marketing experience across Linkedin, Facebook, Youtube and Google, and China advertising platforms is preferred.
- Comfortable working with a wide spectrum of analytical tools eg. Google Analytics, Adwords, Facebook, Google Optimizer etc. with the ability to analyze digital data and draw actionable insights.
- Strong passion to work in a startup business environment
- Strong team player, open-minded, enthusiastic and eager to learn
- Flexibility to undertake overseas travels.
This is a non-exhaustive list of duties and can evolve with time.
Application Instructions
Please apply for this position by submitting your text CV using InternSG.
Kindly note that only shortlisted candidates will be notified.
Agent Note This position is posted on behalf of a client by a third party agent.
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