As a Brand Marketing Manager, you will be reporting to the Regional Marketing Director and supporting offices across Asia. Regional role within a leading MNC Great work culture The Employer Our client is a leading global fashion brand with its regional office in Singapore. The Job Reporting to the Regional Marketing Director, you will be supporting offices across Asia. You will also: Develop and implement holistic marketing & PR campaigns Maximize brand and product presence using creative channels Proactively initiate product seeding, event sponsorship, joint promotion and collaboration opportunities with the right parties Draft, translate and develop seasonal marketing/PR materials & briefings for each country Manage and coordinate with PR agencies across Asia Organize and coordinate events, press days and roadshows Formulate PR & branding strategies, press pitching tactics, identify challenges & opportunities Analyze media data, samples and clippings Establish and maintain strong bonding with media, press and celebrities in both reactive & proactive manners to ensure maximum brand coverage Develop and implement social media communications & ad hoc projects The Profile You have a Bachelor's degree with major in marketing, communication, or related fields You have at least 5 years' experiences in brand marketing with strong experience in fashion, beauty or related industries. Prior experience within agency and previous regional exposure is a plus You are creative and have a strong passion in fashion You are highly proficient and fluent in English / Chinese copywriting and editing skills You are a dynamic team player who is detail-orientated and able to work independently